" And what don’t you do for a living? "

by Barrie Hopson on April 17, 2009 · 0 comments

in Uncategorized


Fascinating article in the Daily Telegraph this week by Judith Woods which coincidently is headlined almost word for word to the title of our new book – And What Do You Do? 10 Steps to Creating a Portfolio Career.There is clearly something in the ether at present about this topic. Judith was discussing the increasing attractiveness of portfolio careers which of course is what this blog has been promoting for a year. The concept now appears to becoming mainstream both here and in the US. Charles Handy’s term would now appear the definitive one for this workstyle. Rather extraordinary then that the article includes an attempt by Former Vanity Fair and New Yorker editor Tina Brown to come up with a brand new term for the phenomenon. She has coined the term Giganomics in her blog Daily Beast where she states that “instead of jobs for life, we rely on a series of ‘gigs’, some regular, some not. No one I know has a job anymore. They’ve got gigs: a bunch of free-floating projects, consultancies and bits and pieces they try to stitch together.”

In addition she likens these workers to hustlers, burdened with all the “anxieties, uncertainties and indignities of Gig Work”, grafting three times as hard for the same money as a salaried employee, without any of the benefits, such as sick and holiday pay or a pension.

We have interviewed very many portfolio workers and most of them earn more than they did with single track careers and mostly would never return to their previous lifestyle.

We applaud the observation Tina but giganomics? We don’t think so. We’ll stay with Charles Handy……

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