In our book we talk about the fact that today ‘google me’ is the new business card. And that was 3 years ago? But clearly there is still a role for business cards but for goodness sake really think through what they are saying about your brand. Look at some outstandingly creative cards that were featured in a recent online Management Today article. OK – you might not get this creative but test out ideas with friends and you know it might even pay to get a designer or artist actually do one for you. Moocards also allow you to be as creative as you might be capable of. I created my own through them in one evening. Still using them 3 years later. And that is also your challenge. The way you branded yourself then – is that still current? I hear you saying, ‘but I still have 2 unopened box of cards left!’ True and so what! How much is your brand worth?