I have to admit that I am not exactly at the forefront of social media when it comes to furthering project opportunities. As I reported in my last post I have been working for much of the past year in writing a learning programme to help people to design a retirement that they love. My co-author Mike Scally and I know how to write learning materials but how to get them up on screen and then how to market this online product was beyond us so we linked up with a Leeds digital marketing company – First10. The whole programme which will be free to use and sponsored by a multinational should be launched by Septemeber. A large marketing emphasis will be social media so I was intrigued to discover more. I then came across a great infographic from a company called Maximillion. Raine Parker from Maximillion wrote this introduction to it. I learned a lot so hopefully you might too…….
“Are you planning to jump on to the social media bandwagon in the near future? Promoting your company or services on social media networks can lead to greater brand recognition, higher conversion rates, increased traffic to website, reduced marketing costs, improved customer satisfaction and even better SEO rankings. Maximillion recently came up with this amazing infographic which shows just how essential is social media for businesses, especially if you are into event management.”