From the category archives:

Brands

For all portfolio workers with iphones

by Barrie Hopson on August 3, 2010 · 0 comments

in Brands, New Technology

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Twitter users relate closely

by Barrie Hopson on July 7, 2010 · 2 comments

in Brands, Social Media

A New York Times article highlights the fact that 98% of twitter users are within 6 degrees of separation from one another and the average number of degrees between users is only 4.67. Just as everyone in the world is thought to be connected to one another within six steps (and the  movie star  [...]

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Chris Brogan in Doncaster!

by Barrie Hopson on July 1, 2010 · 5 comments

in Brands, New ways of working, Social Media, portfolio careers

People in the UK might be a little surprised to discover the great social media, marketing and personal branding guru has just introduced an ‘unconference’ in Doncaster, Yorkshire, of all places. But the power of social media being what it is Chris met Rob Wilmot, the very enterprising Chairman of Doncaster College Board of Governors, [...]

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Making a dent in the universe

by Barrie Hopson on June 8, 2010 · 2 comments

in Brands, New ways of working, passion

As you know from time to time we like to feature some of Hugh MacLeod’s drawings on this site as he contributed a dozen for our book. Usually we just publish the drawing but this time I have taken his words too which were stimulated by Steve Job’s oft quoted expression.
“It was always Steve Jobs’ [...]

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7 Seconds to make your first impression

by Barrie Hopson on April 22, 2010 · 1 comment

in Brands, Selves

Scary but true according to the research quoted by Tom Peters.

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Portfolio workers often have to present ….

by Barrie Hopson on February 14, 2010 · 1 comment

in Brands, Storytelling, The Book

…….which is why in our book we talk a lot about how important it is to define your passions, tell your story and communicate it to the appropriate audiences. This recent TED talk by Jamie Oliver, fascinating in its own right, is a wonderful example of how to communicate effectively when you are driven by [...]

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Interview with Bill Vicks in US

by Barrie Hopson on February 1, 2010 · 2 comments

in Brands, Motivated Skills, The Book, portfolio careers

I was recently contacted by Bill Vicks who is a portfolio worker and amongst other things has a site called BoomersNext Step.com.  Bill interviewed me about the work that Mike and I have been doing relating to the over 50’s and it kind of moved over into the work that I have and currently [...]

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Personal branding

by Barrie Hopson on January 25, 2010 · 2 comments

in Brands, Storytelling, The Book

Brand You : Personal Branding
After Seth Godin’s impassioned plea to us all to develop our own brand I came across this interesting presentation thanks to Hannah Morgan’s blog. Bit long but you can skip through quickly and it is worth a look.

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Seth Godin on tribes

by Barrie Hopson on January 25, 2010 · 0 comments

in Brands, Creativity, New Technology, New ways of working, Storytelling

We often get asked just why we quote Seth so much on this site. Easy – he is so opinionated and whether or not you agree with him he always stops you in your tracks and makes you think. This TED talk is another example of this as well as being succinct and amusing. There [...]

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Brand new you

by Katie Ledger on December 29, 2009 · 0 comments

in Brands, New ways of working

Some good corporate advice here from Dan Schawbel. How to brand yourself without alienating your company.

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