10 Steps to Creating a Portfolio Career
From the category archives:
You may have noticed of late that Katie has begun to produce works of linguistic art ! I love what she has started to do and indeed she knocks these pieces of art off to the tune of a few a day – a bit like Picasso did in his greedy period. I showed some [...]
{ 0 comments }
Getting You Heard
1. Step away from your computer! Start analogue.
2. Think AUDIENCE – what are they like? Audience Map.
3. BIG MESSAGE – taking audience FROM > TO
4. content on stickies…. Or write longhand first
5. Create a story and flow (information NOT EQUAL to story)
6. Visualise the story – simple storyboard
7.signal to noise ratio ( turn [...]
{ 0 comments }
In a former lifetime, I used to work in the ITN building where they produce News at Ten. The Editors were always kept busy writing inspired (not to be confused with inspiring) headlines. My headline is “getting you heard”. Barrie’s is ” helping people become architects of their future”. What’s yours?
{ 1 comment }
I am most grateful to Richard Donkin whose blog led me to this wonderful selection of slides that we would want to disown – or would we? Many portfolio workers find themselves making presentations or pitching for business using powerpoint. We all know about death by powerpoint. We all know that we should not use [...]
{ 0 comments }
Hugh started talking about it way back – well it seems like at least 8 years ago with his Global Microbrand. I was asked by HP recently to talk to a select audience of small business owners about some things to think about in branding their businesses. Here are the slides. Lots of reasonably obvious [...]
{ 0 comments }
This is a beautiful video that expresses concisely the power of words. So many portfolio workers rely on communication to get us work, to deliver work and to review our work. Networking in particular though crucial we argue to every worker is especially vital to us. Enjoy! And be creative.
{ 0 comments }
Many portfolio workers have to make presentations from time to time as part of their marketing and we like to pass on useful resources that will help you with this. We have both found Garr Reynolds books and blog very useful for this. If you have not seen presentationzen you really should. It is an [...]
{ 2 comments }
Indeed. You read that right. Instead of just writing about how to create a Portfolio Career, Nick Williams, Adrian Bourne and myself will all be offering up ideas to get you moving or at least thinking of finding work that you enjoy and get paid for.
Nick Williams runs Inspired Entrepreneurs and has written a best [...]
{ 0 comments }
We did a posting recently on the thorny issue of when can one use photos garnered from the internet to spice up blog postings or presentations. You need to understand the concept of creative commons and once you have then here are 6 sites that we use to get free photos and artwork – admittedly [...]
{ 4 comments }
